PUNI, the first and only whisky distillery in Italy since 2010, is based in the medieval town of Glorenza/Glurns in Upper Venosta Valley. The headquarters of the local whisky distillery, designed by renowned local architect Werner Tscholl, is visible from afar, like a fully-formed work of art in form of a 13 meter-high cube made of red bricks in a chessboard pattern.

The future whisky is aged in barrels, stored in an underground Second World War military bunker. The long-term goal is to produce three distinct high-quality whiskies. Therefore, the whisky is aged variously in Bourbon barrels from the United States, Marsala barrels from Sicily and traditional South Tyrolean wine barrels. Whisky lovers around the world will be able to enjoy the noble Single Malt PUNI from 2015 onwards, which, in respect to Scottish tradition, will be called whisky.

The PUNI Whisky distillery is based in a strategically-located central position among the South Tyrolean highlands of the Upper Venosta Valley, on meadows that were formerly used for the granary of Tyrol. It goes without saying that the pioneers of Italian Whisky use only the purest water from the high glaciers, and buy rye from predominantly local farmers for the production of their whiskies. Connoisseurs and fans of the Scottish national drink are already awaiting the maturation of the young single malt to develop the full taste of a pure single malt whisky.