Every Wednesday between 8:30 a.m. and 12:30 a.m., the pedestrian zone and Peter-Glückh-Platz in Malles/Mals bustle with activity. Fresh local produce, such as fruit, berries and vegetables, cheeses, bacon and bread types, jam, vinegar, juices and herbal teas, are always available for sale at the market. There are also craft and handicraft products made of stone, wood or felt for sale, as well as textiles, leather goods, plants, and equipment of all kinds for house and garden.

From June to September, the market is held together with the farmers' market on the main square, where producers from the area offer bacon and cheese, fruit and vegetables. The surrounding guesthouses and restaurants offer special dishes to the respective market focus.