The higher altitudes and slower growth produce more intense fragrances in the mountain herbs and medicinal plants, with particularly favourable conditions in the area around Laces/Latsch and Val Martello. The mountain and medicinal herbs have a pungent odour, which are dried and are made into blends for use the kitchen. They are also used as ingredients in high-value products, such as herbal honeys or natural cosmetics.

Connoisseurs can buy sought-after products such as these, with their pungent fragrances, in the stores at the mountain shelters, directly from the manufacturers, at farm stores, at the Venosta Valley Farm Store or at the various retail outlets in the area.